352 episodes

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

The Google Ads Podcast Solutions 8

    • Business
    • 5.0 • 10 Ratings

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

    John Explores Google TV Ads

    John Explores Google TV Ads

    In this episode, John shares his first impression of Google TV Ads and his initial findings. Get insights on campaign settings, coupon code insertion in video ads, and easy video creation. Listen to this episode now.
    Connect with John on LinkedIn:  
     / johnmorangads  

    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    0:00 John Explores Google TV Ads
    2:07 Campaign settings
    6:22 Cap impression frequency
    8:12 Where Google TV Ads run


    💣 The Ultimate Guide to Google Ads for 2023:   
     • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
    on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

    This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/

    💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a...

    • 9 min
    Don’t Forget Keyword Management for Google Ads Success

    Don’t Forget Keyword Management for Google Ads Success

    Discover the power of keeping your Google Ads keywords in check! Regina Bellows, Executive Director of StarterPPC, explains why regular keyword management is crucial for Google Ads success.
    She shares insights from an eCommerce account and shows how careful keyword management positively impacted the ROAS. Learn about the relevance and effectiveness of keyword management strategies to reach your advertising goals.
    Related videos on the StarterPPC YouTube channel:
    Analyzing Keywords to Avoid Wasted Ad Spend:   
     • Analyzing Keywords to Avoid Wasted Ad...  
    Keyword Crash Course! Our Process For Analyzing & Optimizing Search Targeting:   
     • Keyword Crash Course! Our Process For...  
    When Your Google Ads Strategy Is Off: Diagnosing An Account Setup Of A Fashion Accessories Brand:   
     • When Your Google Ads Strategy Is Off:...  
    The ROAS Shrink Is REAL:   
     • The ROAS Shrink Is REAL  
    Limited Budget Strategy: Convert Your Bestsellers by Using Your "Worst Sellers" in Google Ads:   
     • Limited Budget Strategy: Convert Your...  
    0:00 Don’t Forget Keyword Management for Google Ads Success
    2:59 The only way to find your true ROAS
    7:23 Need help scaling Google Ads with a limited budget? Let StarterPPC help you!

    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   
     • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google:...

    • 11 min
    Starting Your Freelancing Career

    Starting Your Freelancing Career

    Discover the inspiring journey of Jan Slovnik, a marketer who transitioned from the Google Ads agency world to freelancing. Join the conversation on navigating the freelancing landscape with Jan's valuable experiences and insights. Listen to this episode now.
    Gain insights into his self-discovery, landing the first client, and growing a freelancing career. Furthermore, learn valuable tips on charging rates, focusing on output, expanding your client base through LinkedIn and referrals, and more.
    Connect with Jan here: https://www.linkedin.com/in/janslovni...
    Watch the full video here:
    🚀 Expert Insights: How to Start Your Freelancing Career with Jan Slovnik:   
     • 🚀 Expert Insights: How to Start Your ...  

    0:00 Starting Your Freelancing Career
    3:23 Transitioning to freelancing
    6:59 Make sure you cover your core expenses first
    9:53 Client acquisition

    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   
     • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
    on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

    This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: a...

    • 10 min
    How to Solve Customer Retention Issues

    How to Solve Customer Retention Issues

    John shares a counterintuitive strategy for solving customer retention issues. Contrary to popular belief, he suggests that retention and winback often happen more efficiently in non-brand campaigns, especially for businesses with a diverse range of products. He shows a real-life example and shares where you should focus your efforts and budget instead.
    This clip is from The Perpetual Traffic Podcast, watch the entire episode here:
    How to Sell a $250,000 Product with and an 8X ROAS on Google with John Moran | PT EP 543:   
     • How to Sell a $250,000 Product with a...  
    Subscribe to Perpetual Traffic on YouTube here:   
     / @perpetual_traffic  
    Connect with Perpetual Traffic:
    Facebook - https://fb.me/perpetualtrafficpodcast
    Instagram -  
     / perpetual_traffic  
    TikTok -  
     / perpetual_traffic  
    LinkedIn -  
    a...

    • 7 min
    Will HighLevel Be Irrelevant Soon?

    Will HighLevel Be Irrelevant Soon?

    Kasim sits down with Robin Alex, co-founder of HighLevel, and they discuss the company's vision for the future amidst its potential saturation and the question of its continued relevance.
    If you haven't heard of HighLevel, you're missing out! It's the first-ever all-in-one platform that will give you the tools, support, and resources you need to succeed with your agency. Listen to this episode now.
    Watch the full video here:
    🚀 Grow Your Agency With HighLevel: The Most Disruptive Marketing Software:   h • 🚀 Grow Your Agency With HighLevel: Th...  
    Robin Alex on LinkedIn:  t / robinalex  

    Check out GoHighLevel.com:
    https://www.gohighlevel.com/main-page...
    *The link above is an affiliate link

    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   t • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
    on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

    This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/

    💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!
    Visit a...

    • 7 min
    Handle Customer Meltdowns Like a Pro with These Quick Solutions

    Handle Customer Meltdowns Like a Pro with These Quick Solutions

    Kasim sits down with eCommerce Marketing & Business Development Consultant James Crame, and they share how a proactive approach is the best approach to deal with or avoid client meltdowns. Regular check-ins and acknowledging issues before the client raises concerns are how the best agencies keep their clients happy.
    They also highlight how empathy is crucial in client communication, addressing the client's concerns and emphasizing a collaborative effort to solve problems. They also touch on potential issues like competitors bidding on brand traffic and offer insights on enhancing product offerings through digital products. Listen to this episode now.
    Watch the full video here:
    🔥 Mastering the Highs and Lows of Paid Traffic for eCommerce Success:   
     • 🔥 Mastering the Highs and Lows of Pai...  

    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   
     • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
    on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN
    This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/
    💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!
    Visit https://www.starterppc.com for more information. 🚀

    We have dozens of free resources, courses, downloads, calculators, and other goodies. You can access all of them on our Free Stuff page!...

    • 7 min

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