Grow Your Agency With HighLevel: The Most Disruptive Marketing Software

Kasim: 00:00:10

It's Costume with the Daily Google News, and I'm here with Rob and

2

: 00:00:13

Alex, who think probably has one of

the hardest jobs in the digital world.

3

: 00:00:18

you're the co founder of High Level,

which is the fastest growing, most

4

: 00:00:21

disruptive marketing software that

I've ever seen in my entire life.

5

: 00:00:24

do you guys consider yourself a martech?

6

: 00:00:25

is that a pejorative to you?

7

: 00:00:26

Are you okay, me?

8

: 00:00:27

yeah.

9

: 00:00:27

We're definitely in the Martech space.

10

: 00:00:28

That's us.

11

: 00:00:29

we're not a Martech.

12

: 00:00:30

We're automation.

13

: 00:00:30

We're systems.

14

: 00:00:31

We're process.

15

: 00:00:31

So I don't want to improperly

slap a label on it.

16

: 00:00:33

I'm a huge fan of GHL, if you're

watching or listening to this and you

17

: 00:00:37

haven't used high level, you don't even

have to click on my affiliate link.

18

: 00:00:41

You should, but you don't have to.

19

: 00:00:42

This thing is the amount of features.

20

: 00:00:45

Available for the money is insane

already right out of the gate.

21

: 00:00:48

But what's Impossible to fathom is y'all

don't charge per instance And that's what

22

: 00:00:54

I think really disrupted the entire game.

23

: 00:00:55

Like most software companies kept

the monetization on their end.

24

: 00:00:59

Y'all moved the fulcrum of monetization.

25

: 00:01:01

So an agency can buy high level once, for

the grand total, like 500 bucks a month,

26

: 00:01:05

if you want the nicest, fanciest version,

and then they can resell it to as many

27

: 00:01:09

people as they want hundreds, thousands

of customers and keep all the money.

28

: 00:01:13

Like it's you equip people to

be SAS companies themselves.

29

: 00:01:16

It's an unbelievable vision.

30

: 00:01:17

how did that happen?

31

: 00:01:19

Did you set out to do that

or was that by accident?

32

: 00:01:21

It was something you fell into.

33

: 00:01:22

definitely it was something we fell into

just overall through the whole thing.

34

: 00:01:26

So prior to high level, I was

running an agency and when I met Sean

35

: 00:01:30

Averroon, the other two co founders.

36

: 00:01:32

were trying to figure out how to take

the software and really get it out to

37

: 00:01:34

the masses that's the vision, right?

38

: 00:01:35

The more users you have, the more

adoption you'll get, the more money,

39

: 00:01:38

the more revenue to doing more things.

40

: 00:01:40

And I always looked at it

from the agency perspective.

41

: 00:01:43

What would I want in that perspective?

42

: 00:01:45

And I always hated the more that

I bring The more I'm getting taxed,

43

: 00:01:51

is how I always looked at it.

44

: 00:01:52

And then once you hit a certain point,

you get this like weird decision

45

: 00:01:55

point of now I'm spending 3, 000 a

month, 5, 000 a month, and now they're

46

: 00:01:58

wanting me to sign a longer agreement.

47

: 00:02:00

Do I really want to

spend a long agreement?

48

: 00:02:02

Or at that point, you now start

playing the field again, right?

49

: 00:02:05

before I commit to it, let me

see what else is out there.

50

: 00:02:08

And at the end of the day, it's

all about adoption and usage.

51

: 00:02:10

So we've always just

started out from that point.

52

: 00:02:13

And It was just us three doing

onboardings and stuff like that.

53

: 00:02:16

So we were just happy people were

just coming onto the platform

54

: 00:02:18

and we were just heads down.

55

: 00:02:20

Just keep doing that.

56

: 00:02:20

Just keep getting more

and more at the top.

57

: 00:02:22

and we never really thought

about expansion on the back end.

58

: 00:02:25

or how to expand.

59

: 00:02:26

And instead we just got public

fanfare of This is awesome.

60

: 00:02:31

And we're like, okay, so why stop?

61

: 00:02:32

Just keep going.

62

: 00:02:33

And, luckily for the three of us,

greed has never taken over a sense

63

: 00:02:37

of our mindset We've always, been

believers on if we can make the world

64

: 00:02:40

successful, it will come back to us.

65

: 00:02:43

in some form or fashion from

a positivity perspective,

66

: 00:02:45

monetization and things like that.

67

: 00:02:47

And so we've never looked at

trying to disrupt it from a

68

: 00:02:50

per user model or contact.

69

: 00:02:52

And I think where people go wrong is

you look at companies that's out there

70

: 00:02:55

that's been doing it for a long time.

71

: 00:02:57

And either you follow the textbook

method, which is what they're doing.

72

: 00:03:00

And that's the only way to succeed.

73

: 00:03:02

And people are scared to

go the alternative route.

74

: 00:03:04

And so we basically said we looked into

it or, we fell into it from the get go.

75

: 00:03:09

Why change if it's working and

Oh, we figured out how to be,

76

: 00:03:12

cashflow positive or profitable.

77

: 00:03:14

We're making money along the way.

78

: 00:03:16

why stop.

79

: 00:03:17

so that was honestly how we started

and we just kept it going into this

80

: 00:03:20

date that's us and we're owning that

lane that no one else wants to touch.

81

: 00:03:24

Dude, I love that.

82

: 00:03:25

How do you manage the downside risk of

a customer scaling beyond their worth?

83

: 00:03:30

I know you have customers

manage their own, email, like

84

: 00:03:33

Mailgun or Twilio or whatever.

85

: 00:03:34

So those would be variable costs

that you've been able to push back

86

: 00:03:37

on the agencies, which is brilliant.

87

: 00:03:38

But just storage space.

88

: 00:03:40

if I go take down high level,

maybe at 100 clients, that's not

89

: 00:03:43

so many snapshots but at 100, 000?

90

: 00:03:46

and I know you have to have

agencies that get there.

91

: 00:03:48

is there a point of Hey, I got to knock

on your door and charge you for your

92

: 00:03:52

own AWS instance or something like that?

93

: 00:03:54

over the years, uneducated doesn't

realize that data is such a high

94

: 00:03:59

variable commodity that cost is.

95

: 00:04:02

Relatively inexpensive, really, an

average account could be, a couple of

96

: 00:04:06

megs or a couple of gigs at most, on

the high end and, when you have a great

97

: 00:04:09

development team and things like that,

we're always looking at improving and

98

: 00:04:12

optimizing and stuff like that, but just

not the gate data is a lot cheaper than

99

: 00:04:16

you expect and, we have the advantage of.

100

: 00:04:19

We're trying not to predict

the future and what we build.

101

: 00:04:21

It's looking at great products

that's out there and rebuilding it,

102

: 00:04:24

retooling it in the lens of an agency.

103

: 00:04:26

We don't come in with a lot of bloatware.

104

: 00:04:28

We're building efficiencies out

the gate because agencies are

105

: 00:04:31

telling us exactly what they want.

106

: 00:04:33

So out the gate, it's a

stripped down version.

107

: 00:04:35

There's not a lot of bloatware, a

lot of sizing behind it that's going

108

: 00:04:38

to create a lot of tension for us.

109

: 00:04:40

And so from that perspective, it's

been easy for us to scale and keep the

110

: 00:04:43

overall infrastructure relatively small.

111

: 00:04:46

I love that you just said, we

don't try to predict the future.

112

: 00:04:48

not just compelling, but

what a brave thing to say.

113

: 00:04:51

and I see that in high level.

114

: 00:04:52

You're absolutely right.

115

: 00:04:53

It's we're not trying to

tell you what's coming.

116

: 00:04:55

We're just helping solve the problems

that are happening right now.

117

: 00:04:58

Yeah, we're in the trenches with you,

old analogy was, we're just gonna wait

118

: 00:05:00

until someone punches us on the chins,

and, we need this now, What's nuts

119

: 00:05:04

is how quickly you roll that shit out.

120

: 00:05:06

I've seen you guys in weeks, hey, I need

the thing, and then all of a sudden,

121

: 00:05:10

two weeks later, okay, it's shipped.

122

: 00:05:12

took me, I tell the story all the time,

it took me 18 months to get HubSpot to let

123

: 00:05:16

Appointment booking resolve in a separate

thank you page so I could track them in

124

: 00:05:20

Google Ads 18 months a year and a half

when somebody schedules an appointment,

125

: 00:05:24

instead of a confirmation message, I

need a new, and I had to go through the

126

: 00:05:27

remediation, and the impact team, and

the analysis, and the cost to benefit

127

: 00:05:30

ratio, they put me on calls with people.

128

: 00:05:32

I was an agency partner at the

time, was like, all right, they're

129

: 00:05:34

doing me a favor, and I need this.

130

: 00:05:36

Took a year and a half.

131

: 00:05:37

Y'all would have had that in 48 hours.

132

: 00:05:39

how do you ship so quickly?

133

: 00:05:40

How do you even manage

a process like that?

134

: 00:05:42

two different school of thoughts.

135

: 00:05:44

When I work on something, it has to be 100

percent perfect, 100 percent thought out.

136

: 00:05:48

And I'm thinking through every

single use case before I ship it.

137

: 00:05:52

And then there's the side of, if

you just roll it out too early,

138

: 00:05:55

people will complain, people

are going to be frustrated.

139

: 00:05:58

You're impacting support

and things like that.

140

: 00:06:00

And the perfectionist looks at

our model and they're basically

141

: 00:06:03

saying you're half assing it.

142

: 00:06:04

And for us, we're basically

saying, reality is.

143

: 00:06:07

80 percent of usage comes from

20 percent of the features.

144

: 00:06:09

Yeah, we're going to come up with that

and immediately get feedback on where

145

: 00:06:13

it's not working and what it can improve

versus you spent the next two years

146

: 00:06:18

trying to build this amazing product.

147

: 00:06:20

And at that point, by the time you get

it out, either it's no longer relevant,

148

: 00:06:23

no longer important or where's the

magical customers that's going to

149

: 00:06:26

come use it now doesn't exist right.

150

: 00:06:28

They already found another solution

because they needed it two years ago

151

: 00:06:31

when that was the hot trend or whatever,

for example, threads, that came out a

152

: 00:06:34

couple of months ago, we were the first.

153

: 00:06:36

social planning tool that had access

to that, that was building to that.

154

: 00:06:39

Oh, how cool.

155

: 00:06:40

I didn't know that.

156

: 00:06:41

So what for like social scheduling

social posting and stuff like that.

157

: 00:06:45

And there's going to be other

platforms that's trying to make

158

: 00:06:47

sure they go through all the edge

cases and stuff like that, but.

159

: 00:06:50

When that came out, it was a rush from

all the agencies of I need to be there.

160

: 00:06:53

I need to have a tool

that can help me there.

161

: 00:06:56

So are you willing to wait

two years to have your perfect

162

: 00:06:59

integration or, in the meantime,

we know it's not fully thought out.

163

: 00:07:04

We don't know all the edge

cases, nor does anyone.

164

: 00:07:06

So we're just like, bring it

on and we'll figure it out.

165

: 00:07:08

But in the two years, We've already

got mass adoption along the way.

166

: 00:07:12

definitely a different model and

we call it the skateboard method,

167

: 00:07:14

there's a lot of articles from that

methodology, but for us, it's, the

168

: 00:07:18

80, 20 rule, 80 percent of usage

comes from 20 percent of the features.

169

: 00:07:21

And then from there, the people that

maximize that 20% Usage will continue

170

: 00:07:24

to add for more and they'll tell us and

they'll give us that direct feedback.

171

: 00:07:27

And now it's bite sized updates

for the next iteration of it.

172

: 00:07:30

Where do you see high level?

173

: 00:07:32

I know you said, I don't

try to predict the future.

174

: 00:07:33

So I understand that from a feature

perspective, but as the leader of

175

: 00:07:37

organization, you guys are big, no

matter how you slay you when you have

176

: 00:07:39

600 employees, did I get that right?

177

: 00:07:41

750 750 employees, 3 million end users.

178

: 00:07:45

Yeah, MUAs, right?

179

: 00:07:46

So that's active users

that's on our platform.

180

: 00:07:49

So what's your vision for

high level moving forward?

181

: 00:07:51

Like you flash forward three, five,

10 years, do you want to see happen?

182

: 00:07:56

I want to see us continue building

a bigger ecosystem to where we

183

: 00:08:00

own, anyone attached or associated

to high level is basically a 10

184

: 00:08:04

billion ecosystem, if not greater.

185

: 00:08:07

And, the number that we like to

put out there is 9 billion going

186

: 00:08:10

into other people's pockets.

187

: 00:08:11

I love that that's development

partners, service providers, value

188

: 00:08:14

added whatever, resellers, those types,

anybody that's touching high level,

189

: 00:08:18

because you're a part of our bubble,

you're making money and think about it.

190

: 00:08:21

even our model, we use the

agencies for distribution model.

191

: 00:08:25

They get to the small businesses.

192

: 00:08:26

And as long as the agency is

using our tool, they're going

193

: 00:08:28

to help that small business.

194

: 00:08:30

Make money and provide

impact in their communities.

195

: 00:08:32

And then you have the secondary partners

and the marketplace partners who are

196

: 00:08:35

building integrations and tools not

only compounding that effect of helping

197

: 00:08:39

downstream to the small businesses.

198

: 00:08:40

cascade all of that together.

199

: 00:08:42

There's a lot of opportunity here.

200

: 00:08:43

And, 1 of the things I'm excited about is.

201

: 00:08:45

Down to at an employee level, we're

creating a certification program.

202

: 00:08:48

And so I want people.

203

: 00:08:50

To go out in the world saying

I am now high level certified,

204

: 00:08:54

please hire me because I'm

officially certified or vice versa.

205

: 00:08:57

Think about LinkedIn or indeed.

206

: 00:08:59

com.

207

: 00:08:59

People are like, I need a

high level administrator.

208

: 00:09:01

So now I see that all

the time my mastermind.

209

: 00:09:04

That's one of the biggest asks if

from a resource perspective used to

210

: 00:09:08

be everybody wanted a media buyer.

211

: 00:09:09

and I would get those calls, obviously,

but now everybody wants a high

212

: 00:09:11

level person and it's not even a

quite, it's like a ubiquitous truth.

213

: 00:09:14

They're all using it.

214

: 00:09:16

Everybody's using high level.

215

: 00:09:17

Like you guys have just penetrated

the highest levels, anybody who's

216

: 00:09:21

really doing marketing well as using

high level one way or the other.

217

: 00:09:24

Yeah.

218

: 00:09:24

And, one of the ideas early on was how do

we make it feel like it is truly yours?

219

: 00:09:28

Yeah.

220

: 00:09:29

This is where we came in with

the white labeling and, all those

221

: 00:09:31

features out the gate because.

222

: 00:09:33

The more that you feel like it's yours,

the more attached you are, and the

223

: 00:09:36

more conviction you have in delivering

the solution to your customers.

224

: 00:09:40

I'm gonna lob a grenade at you that

I've heard lobbed at me, and this

225

: 00:09:43

isn't something I believe by the way,

but let's just play devil's advocate.

226

: 00:09:46

there's too many people using high

level, there's too many agencies that

227

: 00:09:48

know, the cat's out of the bag, the

market's saturated, a bunch of people

228

: 00:09:51

are letting, free snapshots, they're

just giving away the farm, gig is up.

229

: 00:09:55

How do you respond to that?

230

: 00:09:56

it's a great question.

231

: 00:09:57

So I think what I see in the market

is a couple of different angles.

232

: 00:10:00

new businesses, so the U S chamber of

commerce put out a stat, that they look at

233

: 00:10:05

sick codes and EIN generations every year.

234

: 00:10:07

There's roughly about two to three,

maybe 4 million new EINs generated.

235

: 00:10:11

So new business entities.

236

: 00:10:13

Since COVID, that's accelerated

to almost 6 million, and I think

237

: 00:10:15

they're predicting 7 million new

EINs being generated this year.

238

: 00:10:19

Now, sure, some of them are shell

companies and blah, blah, blah,

239

: 00:10:22

blah, but what they are seeing

is new businesses starting up.

240

: 00:10:25

I think from a generational perspective,

a lot of people pre COVID were

241

: 00:10:28

working for large corporations, or

think about just your local service

242

: 00:10:31

business, some guys, a plumber

working for a large plumbing company.

243

: 00:10:36

starting to make a little money,

maybe through COVID and stuff.

244

: 00:10:38

We're seeing this transition where

people are now saying, you know what,

245

: 00:10:41

I'm going to go out and get my own

truck and be a one person show to

246

: 00:10:43

grow my own plumbing business now.

247

: 00:10:45

So there's a lot of opportunity

for the new generation.

248

: 00:10:48

So I think there's opportunity there.

249

: 00:10:49

I think the other opportunity

that I'm also seeing is.

250

: 00:10:52

years ago, the first generations

of CRM people that were, coming

251

: 00:10:55

into the working world and their

careers and they're implementing act

252

: 00:10:59

Salesforce, HubSpots and, infusion

softs and all these great platforms.

253

: 00:11:04

And they've been building on it, but those

individuals who are doing the work, right?

254

: 00:11:07

A decade ago, 15 years ago today,

they've either left the company,

255

: 00:11:10

they moved up the organization.

256

: 00:11:12

And so that knowledge

transfer is not gone.

257

: 00:11:14

And so now the new generation coming out

of college or young career individuals

258

: 00:11:18

are coming in, looking at it saying,

oh, the system is so antiquated.

259

: 00:11:21

It's built on the trends back then, right?

260

: 00:11:23

Where you had different solid newsletters

or old school websites and stuff.

261

: 00:11:27

And they're looking at it saying,

either we have to hire an outside

262

: 00:11:30

consultant to rebuild this whole

thing, or let's start from scratch.

263

: 00:11:34

And guess what, the easy tool is

us and you can put your own brand,

264

: 00:11:37

so that's where our USP comes in.

265

: 00:11:38

So I think there's a ton of opportunity

on that lane or really those 2 lanes just.

266

: 00:11:42

By easy nature.

267

: 00:11:44

So the opportunity is just never ending.

268

: 00:11:46

What pisses me off about the people

that make that claim, because I hear

269

: 00:11:49

it all the time, as a reseller, I hear

people like, Ah, I can't go resell

270

: 00:11:52

high level, everybody else is doing it.

271

: 00:11:53

no, temp, it's a canvas

that you get to paint on.

272

: 00:11:57

what are you putting in your, like have

an agency for Montessori schools, so

273

: 00:12:00

I created a high level instance that's

built specifically for Montessori.

274

: 00:12:03

Montessori funnels, automation, follow up.

275

: 00:12:05

Sequences, Like it's all just Montessori.

276

: 00:12:07

You could never in a million years

just hand a Montessorian, a high

277

: 00:12:10

level app and say here, same thing.

278

: 00:12:12

It's not.

279

: 00:12:13

So where people are being short sighted

is you guys have done such a good job of

280

: 00:12:16

saying here, customize this for any niche.

281

: 00:12:19

And until every niche in the world

has at least 10 instances, because

282

: 00:12:24

everybody wants variety, nobody's

ever going to be able to convince

283

: 00:12:27

me that high level is saturated.

284

: 00:12:28

Yeah.

285

: 00:12:28

And love that angle

because reality, right?

286

: 00:12:30

People need features, or they

think they need features, and I

287

: 00:12:33

think they're lying to themselves.

288

: 00:12:34

What they're really

looking for is an outcome.

289

: 00:12:36

And I'm seeing a lot of people get out

of the traditional agency space, and

290

: 00:12:40

they're just walking into a business

saying, How can I augment you needing

291

: 00:12:43

to hire a new person or augmenting your

staff by just building some automations?

292

: 00:12:47

Because a lot of the day to day

operational work, a lot of it is

293

: 00:12:50

centered around sales and marketing.

294

: 00:12:51

And a lot of it is just

administrative love that comes from

295

: 00:12:55

the sales and marketing, right?

296

: 00:12:56

I gotta send out a PDF to somebody

or send an email internally about

297

: 00:13:01

this payment that needs to be made

with an invoice and stuff like that.

298

: 00:13:03

if you just go in with that mindset.

299

: 00:13:05

Every business owner needs to

optimize, and they want the ability

300

: 00:13:08

to not have to hire for more.

301

: 00:13:10

They want to automate it, simplify

their process so they can get

302

: 00:13:12

back to doing what they enjoy.

303

: 00:13:14

The dentist wants to get back to being

a dentist, not sitting in front of

304

: 00:13:17

their computer trying to figure out how

do I process this invoice or run this

305

: 00:13:20

credit card payment, or teach my front

desk staff how to make the phone call.

306

: 00:13:24

If that can be automated, it

makes your life so much easier.

307

: 00:13:27

If you look at it being more of a

solutions provider or technology

308

: 00:13:29

automations provider versus

the traditional agency, I think

309

: 00:13:33

there's a lot of opportunity there.

310

: 00:13:34

And now you can always back into the

traditional stuff when the time is

311

: 00:13:36

appropriate, but it is a wide ocean

of opportunity on the automations

312

: 00:13:41

and, just bringing the tool, being

that artist for these businesses.

313

: 00:13:45

You mind if I get a

little personal with you?

314

: 00:13:46

Yeah.

315

: 00:13:47

So you're a young guy, you're

a co founder of a SaaS company.

316

: 00:13:52

On a meteoric rise.

317

: 00:13:53

I'm pretty sure that's the literal dream,

like in the eighties, everybody wanted

318

: 00:13:57

to be a movie star in the nineties,

everybody wanted to be a rock star in the

319

: 00:14:00

2000, everybody wanted to be a pop star.

320

: 00:14:02

Like we're now in the era

where everybody wants to be an

321

: 00:14:05

entrepreneur, but SAS is the pinnacle.

322

: 00:14:08

It has the highest valuation.

323

: 00:14:09

It's what everybody wants to go to.

324

: 00:14:10

you're at the top of the mountain

that sits atop all other mountains.

325

: 00:14:14

I guess that's my question.

326

: 00:14:15

It's like, how does that feel?

327

: 00:14:16

you just wake up every

day This is awesome.

328

: 00:14:18

what does that even resonate or land?

329

: 00:14:19

Or it's not something you think about?

330

: 00:14:21

I try to think about it, but

it just doesn't register.

331

: 00:14:24

one of those from the outside looking

in, it looks great, but from the inside

332

: 00:14:26

looking out, it's like, Nope, I got

a customer messaging me right now.

333

: 00:14:29

Let me go help them.

334

: 00:14:30

Yeah, I'm just answering support

tickets and doing my job.

335

: 00:14:32

think that's what makes us a

little different because we're

336

: 00:14:35

in the trenches and we enjoy it.

337

: 00:14:37

We're not trying to chase

that vision of being the top.

338

: 00:14:40

I think we just got there only because

of the organic and echo chamber that we

339

: 00:14:44

created of the value that we're bringing.

340

: 00:14:46

It's not like we're aggressively like,

you know what, in three years we're

341

: 00:14:50

going to be at the top of the mountain

and then looking at the ivory tower

342

: 00:14:53

down below in our executive suites,

we just never had that as the vision.

343

: 00:14:57

It was just, if we do a lot of great

work, a lot of people will like it and by

344

: 00:15:01

chance we'll do well behind the scenes.

345

: 00:15:03

Dude, you guys are, not to pander,

it's unreal just how authentic y'all

346

: 00:15:06

are and the decisions you make.

347

: 00:15:08

there's authenticity is great, but

if it stops it action, it's like, all

348

: 00:15:12

right, you're just being authentically

a prick now, but you guys are.

349

: 00:15:15

authentic, and then also making decisions

that really are, in the best interest of

350

: 00:15:20

your end customer, which is so unusual.

351

: 00:15:22

It's a ubiquitous lip service.

352

: 00:15:23

Every company says it.

353

: 00:15:25

Y'all are the one of the very few I've

ever seen really do it all the way.

354

: 00:15:28

So for whatever that's worth,

I super appreciate you.

355

: 00:15:30

somebody's watching or listening

to this last words to you,

356

: 00:15:33

what is it you want them to do?

357

: 00:15:34

What's the call to action?

358

: 00:15:35

talk to Kossum and, get onto highlevel.

359

: 00:15:37

com and get a trial and see if the

product will help your business or

360

: 00:15:40

talk to an agency that leverages it.

361

: 00:15:42

And I think there's a ton of

value that you can improve your

362

: 00:15:45

small business in the world.

363

: 00:15:45

Yeah, I've got.

364

: 00:15:46

and a half businesses

built on top of high level.

365

: 00:15:49

I say half because it's

not solely dependent, but

366

: 00:15:51

that's, what's cool about it.

367

: 00:15:52

You can say Oh, okay.

368

: 00:15:53

I need a little bit of this

and not so much of that.

369

: 00:15:54

And it's a fun little building block.

370

: 00:15:56

super appreciate being here with me, man.

371

: 00:15:58

I'm a big fan.

372

: 00:15:59

If you're watching, listening, go check

out high level, my affiliate links

373

: 00:16:02

in the description, Robin's badass.

374

: 00:16:04

You have to make sure you go

to the high level of event.

375

: 00:16:06

Actually, it's probably sold out.

376

: 00:16:07

Isn't it?

377

: 00:16:07

we actually sold out two days ago,

a month early, which is really wild.

378

: 00:16:11

That's great.

379

: 00:16:11

you missed out on the high

level event, but I'm sure

380

: 00:16:13

there'll be awesome recordings.

381

: 00:16:15

have some cool recordings and

stuff that we'll put out there.

382

: 00:16:17

If you can't make it, we'll

make sure that you see it.

383

: 00:16:18

Yeah.

384

: 00:16:18

My business partner, Perry

Belcher, he's speaking there.

385

: 00:16:22

I think Steve Sims is

speaking there too, right?

386

: 00:16:23

spoke last year.

387

: 00:16:24

but we have a lot of cool speakers.

388

: 00:16:25

I think 38 speakers

that's going to be there.

389

: 00:16:27

Oh, that's awesome, dude.

390

: 00:16:28

Wow.

391

: 00:16:29

That's great.

392

: 00:16:29

I can't wait watch the live stream

and I appreciate you, Robin.

393

: 00:16:32

And if you're watching this, comment,

subscribe, and I'll see you tomorrow.

394

: 00:16:34

All right.

395

: 00:16:34

Thank you