How to Fix Disapproved Products and Suspensions in Google Merchant Center Part 1 -

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And there is so much vagueness in Google especially in merchant

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center that they will simply just apply the most broadest, disapproval

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or suspension that they possibly can.

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And then it's up to you to go and figure it out.

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The reason why ad not going to run is because I have drugs on my website.

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Wanna see what the drug is?

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Sweet tea by a company.

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This is weed on my site.

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what we found out is that the other half of Google suspensions, sometimes

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a lot of times is things taken out of context, including misrepresentation.

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That is also things that are taken out of context.

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We'll give you some extreme examples here so that you understand

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how deep down the rabbit hole.

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Wow.

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This is road really messed up.

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We're talking about merchant center disapprovals, which is

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the black box of Google, which.

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Is horrible.

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It's just the area where, Google has been going to to restrict things.

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And there is so much vagueness in Google especially in merchant center

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that they will simply just apply the most broadest, disapproval or

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suspension that they possibly can.

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And then it's up to you to go and figure it out.

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What's good about this though, is Google has actually been, telling you what to do.

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It's actually been pretty, pretty cool.

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I forget exactly which one it was, but it was a lead that came in and

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it said misrepresentation, which that's the hardest one to do.

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Cuz misrepresentation says, Hey, there's something about what you're

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saying that we think is not true.

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go find it since it can be in your blog.

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it gets a little bit.

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So merchant center disapprovals.

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A lot of times what will happen is with a misrepresentation.

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I would say four outta five times, majority of time, pretty high, high amount

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time is this missing contact information.

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So things like you have to have at least a physical address, an

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email address or phone number two of those three must be present.

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We had a client came over and us says, Hey, my merchant center got disapproved.

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I'm selling these type of products.

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I think it's gotta be the fact that, these products are not liked

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by Google and yada yada yada.

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And I hopped in merchant and looked at the explanation that they popped in.

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Just says, Hey, you're missing contact information.

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Like, go fix it.

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Like, oh, I did that.

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I don't even remember if that person became a client.

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I hope they did.

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But it was like, yeah, we can work with you.

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All we have to do is just make sure you have two forms out of the three

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forms of contact information on your.

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So I'll give a few, examples that I've been working with lately, and

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that are some kind of crazy oddities.

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Actually I'm gonna pull up a few of them.

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And so we'll talk about what I saw and what we are doing to fix it.

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This one is called Delivery close up a down now inside of.

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so here's what's fun is we have Account suspended, broken checkout experience.

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This one I've been seeing more lately, a broken checkout experience.

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All this means any suspension that we see in the beginning is

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actually the Google bot who is essentially a dumb robot, trying to

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go to the site and buy something.

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And can't, it doesn't know why it can't.

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It just says, Hey, I can't suspended that you're not allowed shopping now.

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When an intuitive user, who's just, you know this is not a glitch I'm interrupting

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the video you're watching because I need to remind you that I'm always

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looking for people to join our team.

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So if you're passionate about Google ads and you wanna work with the best

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Google ads agency on the planet, please go to so late.com/apply.

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Speaking of working with the best Google ads agency on the planet, if you're having

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trouble with Google ads and you want professional help, That's what we do.

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You can go to.

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So lake.com that's S O L eight.com to apply for your

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free no obligation action plan.

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And if I've given you any level of value at all, maybe think about giving

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me a thumbs up and try to our channel.

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That's how we choose the YouTube algorithm.

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So they actually know that I know what I'm talking about.

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If you have questions, comments, concerns, or confessions hit

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me below in the comments.

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And now back to your regularly scheduled program, a real simple,

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a lie person would go to the website and say, yes, I'm over 21.

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This isn't the reason for.

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I'm sending a person right.

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To let's say a beer, like let's say mosaic, paleo, awesome.

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Google bot rides to this page.

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It says, okay, mosaic, paleo there's no price on here, world.

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Number one, broken.

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My add to cart, I didn't add to the cart, broke a checkout experience suspended.

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What happened was a dumb bot, a robot.

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And when I say dumb, I mean that in the best sentence, it's simply just trying

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to confirm an action that is possible.

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Using its best judgment on where it should be able to go.

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And it says, Hey set an address.

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I don't have an address to use.

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So it's broken.

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So we're now suspended.

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for example, a broken checkout experience may not be as hard as.

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Oh, gosh, how are we gonna tell the client that their way that

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their website is functioning is not applicable to Google's bot?

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We actually reached out to simply their Google rep and

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said, Hey, why is this broken?

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They go, I don't know, this looks fine.

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Let's just get a manual review and you'll be fine.

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I've already requested a review.

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All they did was just send Google bot again and say, yep, the

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stupid robot found the same thing.

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so the requesting a review, isn't actually manual.

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We talked to a very smart individual recently that used

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to work at Google and Google.

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And he confirmed that the people that are doing these reviews

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are just offshore companies.

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They're not even a part of Google.

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They're a different company doing like a white label

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offering of a person at Google.

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So just know that who you reach out to now is also going to be sometimes not

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the best answer, the best answer for this right now, just blanket across the.

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Best quickest path to the least resistance and get something to be completed

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is reaching out to the Google rep.

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The Google rep could open a ticket, elevate it, and then work with

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inside of Google to get these fixed.

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So things like misrepresentation, I can't figure out why Google rep could

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elevate it and get more feedback and then come back and hop on a call and

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say, Hey, this is what actually happened.

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These people here, I had two disapprovals or two, things wrong.

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One.

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Oh, actually three things.

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One, it was alcohol sales that was giving me a limited result.

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I look at my asset groups and so here I got recreational drug and alcohol sales.

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So I'm like, that's interesting.

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I understand that I'm selling alcohol and performance.

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Max I've excluded the 18 to 24 year old group.

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I said, is this eligible limited because I'm selling to an audience

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that is limited by nature.

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Like, is it actually limited for alcohol?

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They said, yes.

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Technically a eligible limited is.

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Okay.

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It just means that you are going to.

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Limited to who you can show your audience to.

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It's gonna show fine for everyone above 24, but you're eligible but limited

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cuz you cannot show it from 1824.

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I'm like, so this is a false positive.

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They say yes.

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They said, what about recreational drugs?

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They said, well, did you read the policy?

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I said, yeah, it talks about alcohol.

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He's like, what do you mean?

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I said, well, a recreational drug as for substance that altered

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mental state for the purpose of recreational otherized inducing high.

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That's alcohol.

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He goes, yeah, I don't know why this isn't working.

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And he says, well, cocaine can.

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And what we found out is that the other half of Google suspensions, a

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lot of times is things taken out of context, including misrepresentation.

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That is also things that are taken out of context.

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He'll give you some extreme examples here so that you understand how

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deep down the rabbit hole goes of.

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Wow.

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This is really, really messed up.

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So.

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The reason why I got suspended or not suspended, but I got, ad

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that's not going to run is because I have drugs on my website.

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Wanna see what the drug is?

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Sweet tea.

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a company.

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This is weed on my site.

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so this thinks that I'm selling marijuana.

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It took me like three hours to.

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I literally just started searching on their site.

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I was like, is it like a cracked glass?

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Is they thinking it's crack?

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This is it.

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And then Google's like, oh yeah, that's it.

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And I said, please have someone take a look at this and make sure

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I'm not actually selling wheat.

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They said, okay.

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So I'm gonna hear back from soon with some re approvals now, but what's

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interesting is without being able to contact a rep, I can send the same

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bot to the site every single time.

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And it still finds weed and still gets dis.

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So I still think that a GMC suspension, if there is a rep available.

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And normally now there is because every one of our clients been hit over the head

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with people that are just trying to get them to auto apply recommendations that

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says, Hey, for, at least the next three months, I'll be your Google rep, which

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means, Hey, I'm here to basically get you to opt in all the crap you don't need.

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And then I'm gone.

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And then we say, okay, sounds good.

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Let's schedule a call by the way.

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I don't want that shit.

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But.

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Real quick question.

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Why is there weed being disapproved?

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I don't know.

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Let me go, let me go get that fixed for you.

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So I found a way to kind of use the Google rep who just, by smiling on

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the phone with them essentially to get them to actually jump through some

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hoops and need them to jump through.

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So.

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The suspensions aren't exactly for things that are realistic.

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I've also seen suspensions for misrepresentation because the website

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started with a sale that was too drastic.

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It was like this product, normally a thousand dollars, 60% off,

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it's only 400 bucks right now.

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And Google's misrepresentation said actually we know that

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product, isn't a thousand dollars.

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It's the same G lid is what we see on Amazon for 4 99.

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You're misrepresenting what's going on in the world.

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Apparently now you're suspended.

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we got suspended because they, ran a too crazy of a sale and

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they fluffed up their own numbers.