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Introducing Google Ads Performance Max | A Broad Overview

Just when we thought Performance Max campaigns are just an addition to Google Ads chaos, our tests on the new campaign type proved us wrong! In this episode, Kasim gives you a broad overview of the Performance Max campaigns using Google's documentation. He also gives out his recommendations based on what worked for us in the many tests we made so far.

Well, not everything's working as we want them to and it's still pretty chaotic but overall, we think Performance Max is amazing.

Listen to this episode to learn more about:

  • Introduction to Performance Max
  • Performance Max Key Benefits
  • Find more converting customers for your goals
  • Drive more value from your budget
  • Get rich and transparent insights
  • Use the best of Google Ads automation
  • How Performance Max works
  • What's required to launch Performance Max campaigns
  • How to start using Performance Max
  • Performance Max Case Studies

Performance Max Introduction Slides:

https://docs.google.com/presentation/...


Related videos:

The Bottom-Up Funnel by Solutions 8:

https://youtu.be/PJVL2Fq7x0k


Performance Max Campaign Guide Videos (On-going series):

💯 Performance Max Campaigns - Insights Tab Fully Explained!

https://youtu.be/S0M1CQ8y5oY

🤔 Understanding Performance Max Listing Groups:

https://youtu.be/q817sWIQVoE


🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists. Apply here: https://sol8.com/apply/


Everything you need to know about Google Ads for eCommerce:

https://sol8.com/google-ads-for-ecomm...


The Ultimate Guide to Google Ads for Lead Generation:

https://sol8.com/google-ads-lead-gene...


👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/

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Related Videos:

Why isn't my Google Ads campaign performing?! - https://www.youtube.com/watch?v=oqkCr...

6 sneaky ways to use paid traffic to steal from your competitors - https://www.youtube.com/watch?v=8xKAA...

How to calculate your profit inside of Google Ads - https://www.youtube.com/watch?v=Y-tt-...

Google Ads Playlist:

https://www.youtube.com/watch?v=H35uj...

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👉 Want to become a Google Ads expert?

We've demystified how Google works, and laid out everything you need to know in Google Ads–from scratch!

Learn how to build, launch and manage high-performing Google Ads campaigns in our STEP-BY-STEP Google Ads Course: 👉 https://youvsgoogle.com/

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Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies.

Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.

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About the Podcast

Show artwork for The Google Ads Podcast
The Google Ads Podcast
PPC Strategies, Tutorials, Tips, Tricks, Hacks, and Best Practices