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Why You Should Read You vs. Google: The (Very) Unauthorized Guide to Google Ads

Hear from the industry experts themselves why Solutions 8 is the best Google Ads agency on the planet and why You vs. Google is a must-have!

Get your copy of the book on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN


Learn more about the industry experts in this video here:

Phillip Stutts, founder & CEO of Win BIG Media: https://phillipstutts.com/

Rachel Pedersen, Queen of Social Media: https://rachelpedersen.com/

Ralph Burns, founder & CEO of Tier 11: https://www.linkedin.com/in/ralphburns

Tommy Mello, The Home Service Expert : https://www.linkedin.com/in/tommymello

Chris Martinez, founder & CEO of DUDE Agency: https://www.linkedin.com/in/chrismart...

Jacques van der Wilt, founder & CEO of DataFeedWatch: https://www.datafeedwatch.com/present...

Adam Lyons, founder of Upsells.com: https://www.linkedin.com/in/theadamly...

Alex Cattoni, copywriter & founder of The Copy Posse: https://www.alexcattoni.com/

Dave Conklin, founder & CEO of Conklin Media: https://conklinmedia.com/dave-conklin/

Joe Polish, founder of Genius Network: https://joepolish.com/

Justin Donald, author of the WSJ #1 bestseller The Lifestyle Investor: https://lifestyleinvestor.com/

Neil Moore, founder of Simply Music: https://www.linkedin.com/in/theneilmo...

Rachel Miller, Social Media Organic Growth Strategist: https://rachelmiller.com/

Ryan Levesque, founder & CEO of The ASK Method Company: https://askmethod.com/

Shaun Clark, co-founder of HighLevel: https://www.linkedin.com/in/shaunclar...

Steve Sims, The Real Life Wizard of Oz: https://www.linkedin.com/in/stevedsims/

Brandon Turner, founder & managing member of Open Door Capital: https://www.beardybrandon.com/

Brian Galke, founder of Subtleskills: https://subtleskills.com/

​​Tom Breeze, Owner of Viewability: https://viewability.co/


0:00 Phillip Stutts of Win BIG Media

0:35 Rachel Pedersen, Queen of Social Media

0:54 Ralph Burns of Tier 11

1:42 Tommy Mello of The Home Service Expert

2:01 Chris Martinez of DUDE Agency

2:26 Jacques van der Wilt of DataFeedWatch

2:46 Adam Lyons of Upsells.com

3:17 Alex Cattoni of The Copy Posse

3:34 Dave Conklin of Conklin Media

3:49 Joe Polish of Genius Network

4:14 Justin Donald of The Lifestyle Investor

4:50 Neil Moore of Simply Music

5:05 Rachel Miller, Social Media Organic Growth Strategist

5:27 Ryan Levesque of The ASK Method Company

5:49 Shaun Clark of HighLevel

6:03 Steve Sims, The Real Life Wizard of Oz

6:14 Brandon Turner of Open Door Capital

6:40 Brian Galke of Subtleskills

6:51 Tom Breeze of Viewability



💣 The Ultimate Guide to Google Ads for 2023:   

 • The Ultimate Guid...  


🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3):   

 • 🤖 The Ultimate Gu...  

  

 • 🦾 The Ultimate Gu...  

  

 • 🦿 The Ultimate Gu...  


Want to learn more about Google Ads Performance Max? Here's the link to all our PMax guide videos:

  

 • Performance Max  


💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!

Visit https://www.starterppc.com for more information. 🚀


👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/

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👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: https://sol8.com/newsletter/

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Get the latest updates, expert tips, best practices, and PROVEN Google Ads strategies every single day. Subscribe here:   

 / @solutionseight  

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👉 Want to become a Google Ads expert?

We’ve demystified how Google works, and laid out everything you need to know in Google Ads–from scratch!

Learn how to build, launch and manage high-performing Google Ads campaigns in this Google Ads Course: http://sol8.com/paid-traffic-mastery

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Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies.

Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.

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👉 WOULD LIKE TO SCALE AND GROW YOUR BUSINESS WITH PPC?

Sign up for a FREE Action Plan today: https://bit.ly/sol8-home


🐦 Follow Kasim on Twitter: https://twitter.com/kasimaslam


⬇️️ You can find us here ⬇️️:

Website: https://bit.ly/sol8-home

Twitter:

Transcript
John:

When I need any help when it comes to Google, Google AdWords.

John:

Anything else?

John:

Google related.

John:

Kasum is the man that I turn to anytime, every time, and just last year he went

John:

in into all five of my companies and did web multiple webinars, multiple

John:

one-on-ones, and he did it for free because costume's a badass guy and the

John:

greatest Google experts I know alive.

John:

You gotta read his book, it's gonna be a bestseller and there

John:

is nobody that can help you more when it comes to Google than casa.

John:

There's a reason that Kasum rhymes with awesome because he's

John:

absolutely awesome at Google Ads.

John:

Is the best in the business.

John:

If you're looking for someone knowledgeable in Google Ads,

John:

KO is where you're gonna look.

John:

When I have questions about Google Ads, I go to Koum.

John:

He's absolutely brilliant.

John:

This kid knows exactly what to do, when to do it, and has been able

John:

to hire the crack staff over at Solutions Eight to really lift his

John:

vision and allow them to be really the top Google ad agency on the planet.

John:

We have a Google.

John:

Side to what we do inside Tier 11, but we work it alongside the meta platforms.

John:

But as a sole solution for Google Ads, there's nobody better than these guys.

John:

And Kasam is the leader of that gang over there, which are tremendous tacticians

John:

when it comes to Google Ads, all led by his superior leadership and intellect.

John:

So I highly recommend.

John:

Anybody to either get Kasum to speak, read his book, hire his agency,

John:

and I thank him for his friendship.

John:

There's nobody better than my buddy Kasum.

John:

Kasum is the man when it comes to understanding how to get

John:

good leads with great clients that convert into real money.

John:

he wrote the new book, you versus Google, and it's an amazing book.

John:

He's an amazing guy and he's an expert in the subject matter of Google.

John:

This dude is a genius.

John:

He is the Google Ads guy, probably the best in the whole us.

John:

So I gotta give him a huge shout out and if you're considering buying

John:

his book, highly recommend it.

John:

This guy knows his stuff.

John:

He's been in the business for a long time and know not only is he technically

John:

one of the best that's out there.

John:

But he's a fantastic guy as well.

John:

Somebody that I consider a friend.

John:

just do whatever he says.

John:

I've been working with Kazim for many years, and I can say that he's one

John:

of the smartest cookies I've ever met when it comes to advertising on Google.

John:

So now the guy has written a book.

John:

I can tell you one thing guys.

John:

Read it and learn.

John:

Enjoy it.

John:

But nine times out of 10, when it comes down to it and you ask them

John:

how they learn Google ads, they will say over and over that it was Qla.

John:

That was the guy that actually helped them crack the cold work out how to do it.

John:

Now, I know that whenever I have a question when it comes to Google Ads,

John:

that is 100% the only person that I would ever trust to help me with Google

John:

ads and to find out that he has made an incredible book that breaks down.

John:

Everything you need to know about it.

John:

I am so excited to receive my copy and it's definitely

John:

something you should check out.

John:

I heard my friend Casa wrote a book, and all I know is that it's gonna be pretty

John:

freaking good because I have seen this guy speak on stages in front of 7, 8,

John:

9 figure entrepreneurs minds have been blown by the wisdom that he has shared.

John:

I just want to make sure that you're clear.

John:

That when it comes to paid media and Google ads and all things, honestly,

John:

all things digital Casa and his team at Solutions eight are literally the.

John:

Cream of the crop, they're amazing.

John:

He's one of the smartest dudes.

John:

He really delivers, you know, more value per minute than most anyone you're

John:

ever gonna meet, especially in his area of expertise and subject matter.

John:

So if you have an opportunity to learn from him or to at least punk

John:

him or have fun, just taking his strategies and utilizing it to build

John:

your business, make money, get your cause out there, whatever it is.

John:

Then I highly recommend you pay attention to him cuz he's a smart dude.

John:

He is truly the, for most expert when it comes to Google ads.

John:

I don't know anyone else that is at his level of expertise in the things that

John:

he's been able to do to help us and to show opportunities to me and to my team.

John:

Are just incredibly invaluable.

John:

So I highly recommend c to anyone and everyone that wants to really

John:

just take their Google Ads game to the next level and, really just

John:

learn from a high level expert.

John:

Truly an industry leading, like, I don't know anyone better than him in Google ads.

John:

Carson's subject knowledge is vast.

John:

He has.

John:

A unique ability to communicate complex concepts in a way that not

John:

only allows you to understand the subject itself, the issues themselves.

John:

One of my mentors was Kam, and he taught me all about Google.

John:

To be honest, guys, Google kind of scares me.

John:

It kinda scares me a lot.

John:

And what I love about what's KAMs done is he's broken it down into steps so

John:

anyone can become a marketer on Google.

John:

Even if you are at home with your kids eating chicken wings, if you're

John:

looking to generate more traffic to your website, get more customers, get

John:

more clients increase your web presence coum, and everything that he has to

John:

teach and share is something that you should be playing incredibly close

John:

attention to because in my opinion, COUM is the number one expert in the world.

John:

When it comes to generating traffic to your business, using the Google platform

John:

and ecosystem, your Google Ads knowledge, and quite frankly, your knowledge about

John:

a lot of things is pretty amazing.

John:

So just huge props on the book.

John:

Congratulations.

John:

you're a great guy and for reaching out so late and customize, and when they say

John:

they're gonna do something, they do it.

John:

The book is phenomenal.

John:

You've gotta get it.

John:

It's gonna make you smarter.

John:

And stick with this crowd.

John:

I do.

John:

You should be smart.

John:

I now rely on experts.

John:

I try to find the best people in the world for different things and solutions.

John:

H q, the people, the whole team over there.

John:

They are phenomenal when it comes to the Google ad world.

John:

And just knowing what I could never hope to know in a hundred years.

John:

and listen to everything that Solutions eight says.

John:

Hire them.

John:

Read costume's, new book, and that's how you succeed.

John:

If you don't know who Casa is, you need to, it's pretty much the smartest guy I

John:

know when it comes to Google advertising.

John:

The fact that he was able to lay this out all in this book, you need to own it.

John:

It needs to be part of your collection.

John:

And my buddy Kasim Aslam has just released a brand new book on Google

John:

advertising called You versus Google, and I highly recommend you buy the book,

John:

you devour the content and up your game.

John:

Because if you are looking to promote your brand or your business with Google

John:

Ads, then Kasim is a guy that you wanna follow and his book is gonna be insane.

About the Podcast

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The Google Ads Podcast
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